successful real estate agents

Characteristics of Successful Real Estate Agents

There’s no better example of a self-motivated entrepreneur than a real estate agent. Entrepreneurs are defined by their initiative, willingness to take risks, and ability to dig in and get their hands dirty.

So, what makes a successful real estate agent? While it’s important to stay on trend with the latest marketing techniques and technological advances, the most successful agents possess certain traits that establish them as leaders.

Successful Real Estate Agents

Every agent has her or his own personal style. To succeed, you must be able to connect with and treat each client as vitally important. Do this by encompassing the following traits.

  • Communication. It’s easy to get caught up in closing the deal, but remember that, except for the rare few, buying or selling a home is a stressful time for clients, who worry about the small details. Let your clients know quickly—and often—where the process stands. It’s crucial to understand that what may be insignificant to you as someone who’s been around this block many times is vitally important to the client.
  • Perseverance. Not to be confused with pushiness, perseverance is about follow-up and bringing something new to clients. While some deals may seem to fall in your lap, landing other clients will require a slow and steady process that convinces them to place their trust in you. To create lifelong relationships, go above and beyond to make your clients feel valued by researching, communicating, and adjusting to bring them the best options. Let them know you have a passion for finding them the perfect property.
  • Integrity. Integrity is what clients observe, not what you tell them. The most successful real estate agents display a high level of integrity in every transaction and interaction with not only clients, but other agents and brokers. It’s unfortunate that the real estate field is tainted by bad apples, but an unquestioned integrity of character will make you stand out from the crowd.

Learn to consistently use these traits to generate a consistent flow of leads that convert into clients, and success is sure to follow.

Here’s another resource you or your team may be interested in: 10 Tips on How to Find, Attract, and Keep Top Producing Real Estate Agents! Check out these ten powerful tips to help you build and keep a top producing team.


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  1. I’ve been trying to come up with a good way to sell my home. I just don’t know what to look for in a real estate agent! I’ll make sure that I find one who is good at communicating. That way I don’t have to worry about being as stressed.

  2. Communication is a good thing for individuals to have. It would be nice to hire a realtor that effectively communicates with you. That way, you can ask them questions and hopefully have them answered. I would not like to work with a realtor that doesn’t really talk with me or share any ideas or suggestions with me.

  3. I have heard a lot about communication being an important characteristic of a real estate agent. I have not heard a lot about perseverance or integrity, but I love those two. Perseverance is so key to finding the home of your dreams. A good realtor will do whatever it takes to help you find that home and do it for the cheapest price possible!

  4. I am happy to learn that communication is a trait of a successful real estate agent. It is good to know that realtors can share details of the selling process to prevent you from stressing. My sister recently sold her house and said that they set up all meetings at the first appointment to eliminate the possibilities of a cancellation.

  5. Thanks for the great read. A good friend of mine is looking for a real estate agent to help him sell his home. You mentioned that integrity is a quality you want a real estate agent to have. Working with someone who is honest and always doing the right thing could provide you with a lot of peace of mind.

  6. I like that you mentioned that a good real estate agent will follow-up with their clients and bring something new. My husband and I are thinking of moving, and I know it would be nice if we always had new options from our agent. It would make the search process a lot easier for us!

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