Continuity Programs Honored as One of the 2017 “Michigan 50 Companies to Watch”

WALLED LAKE, MI (March 21, 2017) – Continuity Programs, Inc. has been recognized as one of the 2017 “Michigan 50 Companies to Watch,” an awards program presented by Michigan Celebrates Small Business. Continuity Programs will be honored at an awards ceremony during the thirteenth annual Michigan Celebrates Small Business gala event, May 4, 2017 in […]

MMLA Sales Symposium 2017

Michigan Mortgage Lenders Association Sales & Marketing Symposium 2017

You don’t want to miss the Michigan Mortgage Lenders Association’s largest event of the year! It’s time for the MMLA’s Sales & Marketing Symposium, scheduled for March 16 at the Crystal Gardens Banquet Center in Howell. It’s a great opportunity to get the motivation and information you need to excel during the spring sales season. Continuity Programs […]

Continuity Programs Becomes Preferred Partner with Service Roundtable

Contractor Success is the Driving Force behind Continuity Programs’ Partnership with Service Roundtable WALLED LAKE, MI (January 17, 2017) – Contractors want a smarter way to find new customers and stay connected to existing ones. To give contractors the edge they need, Continuity Programs, Inc. has partnered with Service Roundtable. Service Roundtable is made up […]

Continuity Programs Introduces New Marketing CRM for Lenders

Release of MyCRMDashboard Transforms Seasoned Marketing Experts into Software Providers WALLED LAKE, MI (December 29, 2016) – Maintaining customer relationships calls for easy-to-use technology. Lenders want to focus on closing more loans. Continuity Programs, Inc. is happy to introduce MyCRMDashboard. MyCRMDashboard is the only solution loan officers need. This CRM system takes care of communications […]

W2P Store Home

Tips For Designing Your Own Postcards & Uploading For Print

Catching your customer’s eye and distinguishing your mail from the junk mail pile is easy with a well-designed postcard. Information can be presented without the hassle of opening an envelope, and eye-catching colors with a clear call-to-action mean higher engagement and a greater sense of value from the reader. Here are some postcard design tips for […]

Continuity Programs Introduces New Web-To-Print Store

FOR IMMEDIATE RELEASE WALLED LAKE, Mich. – August 12, 2015 – Customer retention and lead generation specialists, Continuity Programs, has launched a new ecommerce portion of their website. The brand new web-to-print store includes customizable direct mail campaigns and printed media that can be ordered online. The store was built to help businesses fulfill their […]

Continuity Programs Introduces New Small Business Marketing Store

  WALLED LAKE, Mich. – August 3, 2015 – Customer retention and lead generation specialists, Continuity Programs, has launched a new ecommerce portion of their website. The brand new small business marketing store includes customizable marketing campaigns that can be ordered online. The store was built to help small businesses keep in touch with their […]

Continuity Programs Introduces New Contractor Marketing Store

WALLED LAKE, Mich. – July 29, 2015 – Customer retention and lead generation specialists, Continuity Programs, has launched a new e-commerce portion of their website. The brand new contractor marketing store includes customizable marketing campaigns that can be ordered on site with just a few clicks. The store is geared for HVAC and plumbing companies […]

4 Essential Database Marketing Techniques

In today’s digital world, a well constructed and maintained customer database is a vital asset for a comprehensive marketing strategy. Your company’s ability to connect your services and products to the needs of current, past, and potential customers helps retention and generates leads. The following are four essential database marketing strategies and techniques to drive your company’s marketing ROI […]

customer relations

Does Your Business Understand Relationship Marketing?

Does Your Business Understand Relationship Marketing? It’s estimated that, for the average company, less than 20 percent of their customers will return for another sale. Customer retention can be tricky, and a lot of organizations don’t do it right. So how do you keep customers around, and even get them to tell their friends about […]