Contractor

Automated Database
Marketing & Lead
Generation

Contact us or call 800-521-0026 to get started today!Contact Us
Identify your best customers,
retain them, and find more like them.
Retain Clients

Retain Customers

Keep in touch with customers
automatically
No matter how busy you get,
personalized follow-up campaigns
are sent on your behalf

DO IT YOURSELF?

Generate Leads

Generate Leads

Mailings and emails generate
responses, referrals & testimonials
We email you when your
customers return to the market
or have a referral

SEE EXAMPLES

Increase Return

Increase Return

It’s cheaper to retain a customer
than to acquire a new one
Return $14, $17 or even
$19 for every $1 spent
on retaining a customer

LEARN MORE

THE BOTTOM LINE: Increasing customer retention rates by 5% increases profits by 25% to 95%.” The Economics of E-Loyalty, Frederick F. Reichheld and Phil Schefter, Harvard Business Review
Customer Retention Solutions
Retain Install Customers & Cross-Sell
Connections
Turn-key system for HVAC, Home Performance, Plumbing, General and Specialty Contractors.
½ direct mail, ½ email. Communicate with your customers, promote your service agreements,
and cross-sell other services. All leads are exclusive to you and emailed to you daily.
3 Year5 Year7 Year
Timeline

Improve Customer Experience
Appreciation & Satisfaction
Personally thank your customers and ask for their opinion
after the service call. The third-party survey generates honest
feedback along with a steady stream of referrals and testimonials.

Standard Access

Strengthen Relationships
eConnections
Email marketing program with online response forms for past customers,
referral partners and contacts. One-third of your database is emailed each month,
on your behalf. Each contact receives a personalized email quarterly.

Premium Access

Market Intelligently
Annual Database Marketing Program
Identify your best opportunities with a powerful company database evaluation.
Deliver the right message to the right audience, at the right time, with relevant media.

Corner Office

Prospecting Solutions
Win The Neighborhood
SurroundMail
All New Designs
Target the neighbors of your recent customers
with eye-catching mailings. Our library of
designs include QR Codes and personalized
URLs for online lead generation.

Includes Postage

Saturate Your Service Area
TargetMail
All New Designs
Send us your prospect list or purchase a list through our
Customer Service Representatives. Many geographic
and demographic selections are available. Customize your
mailing using a design from our gallery or design your own.

Includes Postage

Contact us or call 800-521-0026 to get started today!Contact Us
Get Access Today!
3 Subscription Levels

V SHOW DETAILS

V SHOW DETAILS

V SHOW DETAILS

Manufacturers and Distributors, for co-op programs, please visit our Enterprise page.

Leads & Feedback Generated
SurveyPURL

“Attracting new customers will cost your company 5 times more than an existing customer“ – Alex Lawrence, Forbes.com
Why Bother?
Return On Investment
  • Invest $500 in 10 Connections™ Programs
  • 4 additional customers return as a result of the programs, for multiple service calls
  • 12 additional sales at…
    • - $600 average ticket / sale = $7,200; ROI = 14:1
    • - $700 average ticket / sale = $8,400; ROI = 17:1
    • - $800 average ticket / sale = $9,600; ROI = 19:1

“Customers don’t owe you their loyalty. You have to earn it – continually. Having an effective customer retention program in place gives you the ability to identify, track, and custom-promote to those customers who are most likely to become loyal, long-term sources of revenue.” – Alex Lawrence, Forbes.com

Do it Yourself? Chances are Slim!

WHAT IS ONE CUSTOMER WORTH?
Contact us or call 800-521-0026 to get started today! Contact Us