HVAC Customer Retention Programs
ConnectionsTM Customer Retention Marketing Program for Contractors
The Connections Program is a highly personalized customer retention and lead generation program that is designed to generate leads, get referrals, and up sell and cross sell. Connections is a 100% turn-key HVAC marketing program that generates leads by maintaining a steady stream of communication to your customers through mail programs with integrated e-mail marketing campaigns. Two-way communication is established through the postage-paid, pre-addressed response items and the online response forms included with each touchpoint. Through this conversation, your customers become an invaluable source of information regarding their HVAC plans, and those of their family and friends. Messages to your customers are completely customizable; we will deliver your specific message at the right time. Touchpoints include your photo, company logo and contact information to improve brand equity.
Sample HVAC Connections Timeline
The Connections Program includes cutting-edge customer tracking reports, including many available through our powerful online database management system, EMPOWER. The customer tracking reports allow you to manage and follow-up with your customers with ease and efficiency, as well as measure your customer satisfaction level.
The Connections Program HVAC marketing technology is flexible to your company’s needs. Standard programs are available in 1 to 7 year schedules. Custom programs available for any length of time.
The Connections customer retention HVAC marketing program includes a spring and fall mailer each year, with a strong call to action for seasonal inspection offers.
HVAC Cross Media Marketing
HVAC Customer Satisfaction Survey Programs
HVAC Database Scrubbing
HVAC Prospecting
HVAC Service Customer Programs
HVAC Spring and Fall Lead Generating Programs
HVAC Target Marketing