ReConnect Past Customers


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Win Back Your Past Customers and Generate Leads with Marketing Solutions From Continuity Programs

  • It’s easier to sell to an existing customer than a new one.
  • Studies show that it costs up to 10 times more to acquire a new customer than to keep an existing one.
  • Has it been a while since you communicated with your past customers?

The ReConnect Program is a highly personalized customer retention and lead generation program. It’s designed to generate leads and referrals while cross-selling to customers you haven’t been in touch with for at least 6 months. Generate leads by reintroducing yourself to your past customers through direct mail programs.

  • Create two-way communication
  • Reconnect with past customers
  • Put postage-paid, pre-addressed response items in each marketing mailing
  • Your customers become an invaluable source of information
  • Discover their current and future plans for your services
  • Get referrals and warm leads for their family and friends

The ReConnect Program includes:

  • Cutting-edge customer tracking reports
  • Access to EMPOWER, our online contact management system
  • Easily manage and follow-up with your customers efficiently
  • Spend your time serving your customers

The ReConnect Program marketing technology is flexible to your company’s needs. Standard past customer marketing programs are available in 1 to 3 year schedules. Need a custom solution for your company? To inquire about an enterprise account, please call 800-521-0026.