Lead Generation From Past Customers

Count the ways Continuity Programs is able to generate leads for you.

• Program marketing mailings include an attached postage-paid Customer Response Card.
• Customer Satisfaction Surveys and Lead Generating Surveys include a postage-paid business reply envelope.
• Email marketing E-Cards include an online Customer Response Form.
• All Customer Response Cards and online Customer Response Forms encourage your customer to tell you about their current and future needs for your services. We make it convenient for them.
• All communications include your preferred contact information so it remains at your customers’ fingertips. Customers will refer to your communications for your phone number, email address, website and social media links.
• Email marketing E-Cards and E-Alerts allow your customer to reply directly to your email address.
• All marketing mailings and email marketing campaign communications subtly request referrals.
• Event based or targeted mass marketing mailings and email campaigns generate leads for prospecting sales to acquire new customers.

Continuity Programs generates leads for your business through turn key customer retention marketing programs that are designed to gather information about your customers’ needs, get referrals, up sell and cross sell your products and services and acquire new customers. Sources for these leads include your past customer database, current customers as transactions are completed, and prospects including neighbors of your customers and/or any targeted group of consumers you would like to create a marketing campaign for. Additionally, Continuity Programs provides cutting-edge lead tracking reports that allow you to manage and follow-up on your leads with ease and efficiency. Visit our Reporting Technology page for details on how we deliver your leads to you.