Does your business growth plan include an effective company cross-selling strategy? Without one, your potential could be stifled. With one, you can tap into your most lucrative asset — your existing customer database.
To maximize return on investment in marketing campaigns, businesses must creatively implement strategies to generate leads. Using online response forms in your marketing mix can help to increase ROI, particularly when this strategy is used in combination with printed marketing materials.
The importance of company branding in today’s competitive market cannot be underestimated. If your company doesn’t prioritize brand, you’re likely deflating the potential return on everything you do to market your business.
At Continuity Programs, our strategy for getting proven results for our clients includes using direct mail tools combined with web-based communications. With programs designed to ensure that your business regularly communicates with your customer base, you’ll get the results your business needs in terms of customer retention and lead generation.
Quick Response (QR) codes are growing in popularity and for good reason. Their rise has matched the growth of the mobile web community. Using QR codes in your marketing mix will help to reach a distinct segment of your market, providing access to a unique niche.
If your existing customer satisfaction surveys don’t take customer loyalty into account, you’re likely missing a valuable component. You see, a survey should measure more than just satisfaction. It should also gauge the loyalty of your existing customers.
Most businesses have a gold mine under their feet, an often neglected one that has the potential to boost sales and drive growth. If you’re ignoring the potential that your existing customer base has to offer, you’re not alone.
If you want to take your growth to the next level, you need customized marketing solutions that will combine customer retention and lead generation, allowing you to nurture and grow sales from your existing customers, while simultaneously acquiring new ones.
Would you like to learn about one simple but effective tactic that can give your business an advantage over the competition? Consider using an automatic thank you card program.
It’s not enough to be content with the way things are and expect customer loyalty to grow simply from getting a new sale. You can increase growth from customers who buy from you by implementing an energetic customer loyalty program that proactively generates leads and turns one-time customers into valuable repeat customers over time.