strategies for keeping customers

Keeping Customers Is Key — and Doable With These Strategies

When you’re growing a business, especially when you’re on a limited budget, keeping customers is more than half the battle. In fact, studies suggest keeping an existing customer costs around seven to 10 times less than winning over a new one. These practical strategies will help you build a loyal customer base on any budget.

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Continuity Programs Wins 2012 Best Small Business Award

Press Release from MI-SBTDC: Continuity Programs, Inc. Wins 2012 Best Small Business Award from the Michigan Small Business & Technology Development Center March 20, 2013 WALLED LAKE, Mich. – Twelve companies from around the state of Michigan have been selected to receive the Michigan Small Business & Technology Development Center’s (MI-SBTDC) Best Small Business Award. These […]

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Continuity Programs Expands to 3 New Industries

http://www.onlineprnews.com/news/359050-1363100654-continuity-programs-expands-to-3-new-industries.html Customer relationship marketing firm reaches out to child care centers, home performance contractors and moving companies with new programs. Online PR News – 12-March-2013 –WALLED LAKE, Michigan – Continuity Programs, a leader in customer tracking and provider of turnkey relationship marketing, has announced its expansion into three new industries. The company now offers customized […]

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Cross-Selling Marketing Strategies to Propel Your Brand

By using appropriate cross-selling marketing techniques, you can substantially improve the basic transactions between customers and your company. Cross-selling allows you to enhance the customers’ experience while at the same time boosting the amount and type of products purchased, which benefits your profitability and brand awareness.

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target-creating a marketing message

For Optimal Customer Retention, Establish Clear Marketing Tactics

Growth doesn’t require constant hassle, but it does take clarity. Clarity is what makes a finely tuned customer retention system one of the most powerful weapons in your marketing arsenal. To be truly effective, though, that system must be based on focused, high-impact tactics tailored to your customer base. 

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