Corporate Marketing to Generation X

Corporate Marketing to Generation X

Often referred to as the forgotten generation, people born between 1965 and 1980 have always lacked the population numbers of baby boomers. Numbers from the U.S. Census Bureau show that Millennials are now the largest living generation. For many companies, people currently between the age of 35 and 50 are relegated to being the unappreciated […]

Continuity Programs Becomes Preferred Partner with Service Roundtable

Contractor Success is the Driving Force behind Continuity Programs’ Partnership with Service Roundtable WALLED LAKE, MI (January 17, 2017) – Contractors want a smarter way to find new customers and stay connected to existing ones. To give contractors the edge they need, Continuity Programs, Inc. has partnered with Service Roundtable. Service Roundtable is made up […]

Mortgage Marketing

3 Ways to Give Mortgage Marketing a Personal Touch

Likes, motivations, and preferences are the keys to unlocking relationships with customers. Personalized mortgage marketing opens the door to conversation, which results in customers feeling you care about their problems. When customers feel understood, a foundation is laid on which great relationships are built. There are a number of ways to add a more personal […]

Contractor Marketing

Diversifying Your Contractor Business to Expand Your Market

“You should never put all of your eggs into one basket.” This is a phrase entrepreneurs have heard time and time again. As a contractor, you are already a jack-of-all-trades, so how do you diversify your business so you can optimize your contractor marketing efforts and take advantage of the additional revenue streams just waiting for […]

Win Every Real Estate Listing

Crucial Steps to Make Sure You Win Every Real Estate Listing

In real estate, listings are the name of the game and what every agent should be focused on getting more of. For agents looking to win the real estate listing opportunities in their market, consistently using these three crucial steps will deliver them every time. Three Crucial Steps to Win Every Real Estate Listing Establish […]

Mortgage Marketing Database

3 Reasons to Update Your Mortgage Marketing Database

For lenders, a well-organized and up-to-date mortgage marketing database is an invaluable tool for generating quality leads and building profitable customer relationships. Since data quality has a direct impact on conversion rates, clean data ensures higher deliverability and helps you better nurture and qualify leads. Your company’s database is a living, breathing thing, and letting […]