It is always important to keep your eye on the competition! However, you do not want to choose your CRM system based on what everyone else is using; their objectives may or may not be similar to the goals for your company. There are many CRM programs to consider. Ask yourself the following questions when […]
3 Tips for Making Your Email Marketing More Mobile Friendly
Everybody from small businesses to major corporations use email to reach out to existing customers and potential customers. The problem is that the average consumer is so flooded with marketing campaigns that they can’t see straight. Most consumers aren’t even using laptops or desktops anymore either, which makes email marketing a whole different ball game, […]
What’s Wrong With Your Contractor Coupon Postcards?
Contractor coupon postcards are a great way to generate leads and remind people about your brand. That said, they’re only a great idea when done right. If it seems like you’re sending contractor coupon postcards into a black hole the moment you stick a stamp on them, it’s time to reevaluate your contractor marketing strategies. […]
Michigan Mortgage Lenders Association Sales & Marketing Symposium 2017
You don’t want to miss the Michigan Mortgage Lenders Association’s largest event of the year! It’s time for the MMLA’s Sales & Marketing Symposium, scheduled for March 16 at the Crystal Gardens Banquet Center in Howell. It’s a great opportunity to get the motivation and information you need to excel during the spring sales season. Continuity Programs […]
See You in Miami for Leading Real Estate Companies of the World Conference Week 2017
Continuity Programs is pleased to announce it will be sponsoring the Awards Gala at this year’s LeadingRE Conference Week. The premier professional development event will be held from February 27 to March 5 at the historic Fontainebleau Miami Beach, and is expected to draw more than 2,500 industry professionals. The Bubbles and Bows Awards Gala […]
Engaging Your Service Teams in Business Development
If your employees aren’t committed to your cause, you’re going to lose out on valuable opportunities to grow your company. To solidify your HVAC business development plan, these strategies should help get your service teams engaged in the process: 1. Ask for your team’s input — regularly. No business, no matter the industry or size, […]
3 Steps to Better Real Estate Marketing Communication
2017 is here and most real estate agents will be thinking about how to increase their amount of leads and how to market to those leads. With so many agents out there it is important to stand out a little. There’s no use sending postcards if they look like every other agents. The following three […]
5 Things to Look for in a Mortgage CRM
Mortgage CRM (Customer Relationship Management) software has many benefits for your organization. It saves you time on customer communications and helps you create personalized marketing campaigns that generate more quality leads and retain loyal customers. But all that’s only true if you choose the CRM that meets the needs of your particular business. Here are […]