Real estate marketing is a complex endeavor. Are you doing all you can to set yourself apart in today’s crowded field? While the Internet has opened up a world of opportunities in real estate marketing, it still requires a lot of work and time – something Realtors constantly struggle with.
You probably spend more time than you can afford searching for the right resources. To save you the effort, we’ve put together a few creative real estate marketing resources that should help you generate new business.
Social Media Resources
An average 77 percent of online adults in the U.S. use social media: 79 percent use Facebook and just over 30 percent use Instagram and Pinterest. That’s all you need to know to grasp the importance of social media to real estate marketing and why it’s quickly become the preferred method for Realtors to generate business. Three resources to help you get more out of social marketing include:
- The Best Times to Post on Social Media
- A Guide to Instagram for Realtors
- HubSpot’s comprehensive Facebook Marketing Guide
Video Marketing Resources
Video is one of the most effective real estate marketing tools at your disposal and is a great way to expand your reach, engage a wider audience, and build customer relationships. Don’t let a fear of creating great videos keep you from using this incredible resource.
- A Field Guide to Using Digital Video as a Marketing Tool
- Creating a Video Series to Market Real Estate
Real Estate Marketing Automation
Automation can simplify real estate marketing, saving time and increasing productivity. If your team is constantly pressed for time to use marketing effectively, why not automate? Try:
- An automated client follow-up program
- 5 Marketing Processes You Should Seriously Consider Automating
The best real estate marketing doesn’t deliver overnight, but over time. These resources are meant to give you innovative ways to grow your business and spark some creative ideas on how to perform better in the long run.