Story as published in Scotsman Guide, the leading resource for mortgage originators. By Kirk King, President of Continuity Programs, Inc. Every client has the potential of becoming a million-dollar sale. Once you realize the value of each borrower, you can begin to implement a system so you don’t lose them to the competition without even […]
Here’s How a Mortgage CRM Can Improve the Quality of Your Lead Generation
It’s impossible for any company to survive without consistent lead generation. Without a steady influx of new and qualified leads, then your mortgage lending business will be unable to grow. Thankfully, there’s an easy way to seamlessly, and autonomously, improve lead generation for your company. With a mortgage-specific CRM software, you’ll be able to use […]