About The Author: Continuity Programs
Website: https://www.continuityprograms.com
Bio: Gina Smerecki is the Marketing Manager at Continuity Programs and loves helping companies plan, organize and execute multi-channel campaigns that drive results. She has spent the majority of her career in the B2B marketing industry, gaining experiences in areas such as inbound marketing, lead generation, and automation. While marketing management is her primary job function by day, Gina also enjoys planning events, gardening, playing volleyball and cooking!
Posts by Continuity Programs:
4 Tips to Help Achieve Successful Mortgage CRM Adoption
Adopting CRM software is one of the best things your mortgage company can do for itself. However, as sophisticated and effective as today’s CRM softwares have become, the adoption process can still prove troublesome. If you’re on the verge of adopting a new CRM system or want to help your lenders better adjust to your […]
Guide to Selecting the Best Real Estate Marketing Software
If you’re one of the many companies looking for the best real estate marketing software, then you’re undoubtedly familiar with just how many options are on the market. If you hope to create a shortlist of viable options for your company and its needs, then you’re going to need a set of criteria that will […]
How Geo-Targeting Can Drive CRA Business for Banks
Since its enactment in 1977, The Aspen Institute reports that “The CRA is credited with pumping nearly $2 trillion into historically underserved communities through mortgage, small business, and farm lending” in order to meet the law’s requirements. For banks looking to meet the requirements set forth by the Community Reinvestment Act and drive CRA business, […]
Social Proof and the Real Estate Customers of Tomorrow
As industries evolve, so will their consumers. The emergence of digital environments and tools have transformed the way the real estate industry operates and interacts with its consumers. But as the millennial demographic has entered into the housing market, its buyer journey has also changed. Consumers are more connected to each other than ever before. An […]
Unlocking the Potential of Your Client Database with Automated Real Estate Marketing
Managing, overseeing, and staying in touch with your audience of contacts and customers is rarely easy. With so much data to interpret and expectations to meet, it’s not uncommon for companies of all sizes to experience some degree of strain as they try and keep up with their customer’s needs. This is where automated marketing […]
Continuity Programs Integrates Mortgage CRM with OpenClose LOS
Lenders now have a new interface, which allows MyCRMDashboard mortgage CRM and LenderAssist LOS to be easily connected. “We constantly look for opportunities to help our customers do business faster, smarter and cheaper including arming loan officers with cutting-edge tools to close more deals,” said Vince Furey, CRO at OpenClose. “We are pleased to offer […]
Continuity Programs to Exhibit Mortgage CRM at the 2019 MBA Technology Solutions Conference
Continuity Programs is pleased to announce we’ll be exhibiting our mortgage CRM technology at the Mortgage Bankers Association’s Technology Solutions Convention & Expo in Dallas, Texas, from March 24-27. Visit us at booth #701 to demo MyCRMDashboard.com and learn about how our mortgage technology solutions are helping mortgage lenders, banks, and credit unions generate exclusive […]
Continuity Programs Announces Reputation Management Technology Inside CRM Software
WALLED LAKE, MI (January 8, 2019) – Loan officers and real estate agents will soon have an easier time establishing social proof thanks to Continuity Programs’ latest addition to their platform’s offerings. Social proof is what consumers look for when starting their home buying journey online. With Continuity Programs’ new reputation management service, asking for […]
Join Us in Vegas for LeadingRE 2019 Conference Week!
Excitement Builds For LeadingRE 2019 Ready to engage with leaders in real estate from around the globe? Continuity Programs is pleased to announce it will be exhibiting at this year’s LeadingRE 2019 Annual Conference Week. Bringing together the power of the world’s largest community of independent real estate firms, the renowned professional development event will […]
Mortgage CRM Software – Everything To Know
Consider this your one-stop guide to (nearly) everything you need to know about mortgage CRM software and its myriad of benefits to your customers, your loan officers, and your bottom line. In the digital age, automated marketing has become a driving force of repeat business, and customer satisfaction is more important than ever. Choosing the right […]