Customer Retention Programs — Three Ways To Nurture And Maintain Customer Relationships

Want to know what your customers are really thinking? You can create and nurture the relationship with your current customers with effective customer retention programs that allow you to keep your business at the forefront of your customers’ minds, as well as allowing them the opportunity to provide input — giving you valuable, real-time information […]

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Three Essential Benefits Of Targeted Email Campaigns

Are you using your leads wisely? While it’s important to have a collection of valuable leads (qualified and other), what you do with those leads generally dictates success. Much of marketing’s hype is currently centered on social media, leading some to believe email is a relic, but that’s just not true. Targeted email campaigns may […]

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Automatic Thank You Cards Let Customers Know You Care

The value of a personal note is priceless, and optimizing that connection with your customers can mean the difference between getting lost in all the marketing noise and helping your company stand out to your valued customers. Automatic thank you cards can make that communication process infinitely easier — and with a more systematic, planned […]

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Using Customer Satisfaction Surveys To Gauge Your Marketing Strategy

How do you assess the success of your marketing strategy? Does it include customer satisfaction surveys? It should — they give you a direct line into the thoughts of your customers, and provide targeted information you can use to streamline your approach to marketing — and its success. Customer satisfaction surveys can provide your business […]

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It’s About Them… Customers, Clients, Partners, and Prospects

Posted by Terry Bean The sooner you figure that out, the more effective relationships you’ll have.  The more effective your relationships are, the faster your business will grow.  Remembering this when it comes to your communications will set you apart from most other people we will meet. Why? Because most people haven’t contemplated this possibility: […]

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RelateWINship Marketing

Posted by Terry Bean I’ve been saying for years that “all business is relationship business.” It’s no surprise that relationship marketing has become the most important form of marketing there is. Relationship marketing is ideal for customer retention, lead generation and brand awareness. But this post isn’t simply about relationship marketing. It’s about a very […]

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Continuity Programs Selected To Receive Support Under Michigan Economic Development Corp

Press Release From Pure Michigan – Continuity Programs Has Been Selected! http://www.michiganadvantage.org/Press-Releases/54-Michigan-businesses-selected-to-receive-support-through-pilot-program/ Michigan businesses selected to receive support under MEDC pilot program LANSING, MI November 7, 2011 – Fifty-four small and midsize companies from around Michigan have been selected to receive business development support through the Pure Michigan Business Connect Economic Gardening Pilot Program being offered […]

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Pros and Cons of Investment Properties

You are wise to consider all investments carefully. Though economists quoted in Money say rental properties today constitute “the “opportunity of a generation,” it’s a long-term investment. They also say buying real estate and holding it creates wealth and that most millionaires achieved that standing through real estate. Here are a few factors to consider […]

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