The Key Cross-Selling Platform To Growing Wallet Share

Story As Published in the Michigan Bankers Association mbaBanking Magazine By Kirk King, President of Continuity Programs, Inc. The mortgage process collects in-depth financial and demographic information about customers. Use it as a foundation to build on the relationship. It’s often a perfect time to identify cross-selling opportunities of various shades and colors. Cross-selling is […]

Lead Generation Made Easy with Mortgage CRM

Story As Published in Scotsman Guide By Kirk King, President of Continuity Programs, Inc. Different times require different strategies and innovations to compete in an ever-changing mortgage-lending world. In 2016, many lenders and mortgage companies turned to automated technology to help them better compete. Most of them, however, still are not using that technology to […]

Lenders Embrace These Technologies to Improve Their Customers’ Mortgage Experience

Feature Story As Published in Great Lakes Banker Magazine By Kirk King, President of Continuity Programs, Inc. Lenders don’t want to be tech companies, yet they desperately need technology. The more loans funded per employee per month, the more efficient and profitable the lending operation. Is your company’s number at least 12 loans per employee […]

MMLA Sales Symposium 2017

Michigan Mortgage Lenders Association Sales & Marketing Symposium 2017

You don’t want to miss the Michigan Mortgage Lenders Association’s largest event of the year! It’s time for the MMLA’s Sales & Marketing Symposium, scheduled for March 16 at the Crystal Gardens Banquet Center in Howell. It’s a great opportunity to get the motivation and information you need to excel during the spring sales season. Continuity Programs […]

Continuity Programs to Exhibit at the 2016 ACCA Conference & IE3 Expo

We’re excited to share that Continuity Programs will be exhibiting at this year’s ACCA Conference & IE3 Expo, and we can’t wait to be a part of the action! This year, Charlotte, NC will play host to one of our favorite events from March 10th through the 13th. The Charlotte Convention Center is where contractors and […]

2016 Leading Real Estate Companies of the World Conference

Continuity Programs is looking forward to exhibiting at this year’s premiere event for LeadingRE members, taking place February 24-26 at the Fontainebleau in Miami. At the 2016 Leading Real Estate Companies of the World® Annual Conference, real estate professionals have an incredible opportunity to learn from some of the top thought leaders in the industry. […]

Continuity Programs Introduces New Web-To-Print Store

FOR IMMEDIATE RELEASE WALLED LAKE, Mich. – August 12, 2015 – Customer retention and lead generation specialists, Continuity Programs, has launched a new ecommerce portion of their website. The brand new web-to-print store includes customizable direct mail campaigns and printed media that can be ordered online. The store was built to help businesses fulfill their […]

Continuity Programs Introduces New Small Business Marketing Store

WALLED LAKE, Mich. – August 3, 2015 – Customer retention and lead generation specialists, Continuity Programs, has launched a new ecommerce portion of their website. The brand new small business marketing store includes customizable marketing campaigns that can be ordered online. The store was built to help small businesses keep in touch with their customers, […]

Continuity Programs Introduces New Contractor Marketing Store

WALLED LAKE, Mich. – July 29, 2015 – Customer retention and lead generation specialists, Continuity Programs, has launched a new e-commerce portion of their website. The brand new contractor marketing store includes customizable marketing campaigns that can be ordered on site with just a few clicks. The store is geared for HVAC and plumbing companies […]